What is PLR?

PLR stands for Private Label Rights. Some people also call this type of content, white-label content. Others may call it “done for you” content. Whatever it’s called, the creator develops the content for their audience to use as their own or per their licensing agreement. Good PLR typically allows you to edit the content, use the content as is, and even assign your own name as the author. However, you can’t fight for copyright from someone else who also uses it because the copyright still belongs to the creator.

Picture PLR as your canvas to start with. Everyone can buy a plain white canvas to paint on. This is your base. You can hang it up as is or you can create something on it to call it your own.

You can purchase PLR for any type of content. Such as

Articles
Planners
Templates
Videos
Music
Graphics
and more

Private Label Rights is not new

This type of content might seem strange to someone, not in the publishing business. But it’s not something new. PLR content has been around for a long time. In the days before the ease of online downloads and purchases, if you ran a city magazine, newspaper, newsletter, or another type of publication for your community, you could order done for you articles that you could cut out and paste into your publication. Some of these outlets allowed you to edit the work and use it as your own. Some required that you used the work as-is.

Business Owner Overwhelm

As a business owner to help boost traffic, engage with your audience and make more money, you will need to publish relevant content consistently. To accomplish this, you’ll need content for social media, your website, and more. Content like blog posts, articles, downloadable PDF content, whitepapers, guides, checklists, and more – all published consistently – and promoted in a way that attracts your ideal customers and helps search engines send your audience to you.

Creating that much content you will understand how overwhelming that can be and know that one person can not generate that much content on their own. Life becomes a whole lot easier when you find a good PLR company. One that will allow you to edit and change the work, put your name on it and use it as is if that’s what you want to do, as long as you don’t try to assign copyright to yourself for the work. Contrary to what people may think about this fact, it’s not plagiarism to use the content as intended by the creator. Because this makes your life so much easier, using PLR is a no-brainer if you want to use content marketing to build your business. Rest assured that this has been done for ages, and not only is it ethical and legal, but it also works.

So what are you waiting for? Make your life easier! Get ready to put this to action! Explode your business with private label rights content and check out PLR (aka White Label Rights, Done for You content).